Turning waste into wool.
It's no secret ocean plastics are one of the biggest environmental challenges of our generation. Sadly, experts believe plastic could outnumber fish in the sea by 2050.
Additionally, millions of pounds of oyster shells are discarded and end up in landfills every year turning toxic over time while contributing to global waste.
Inspired by a vintage sweater pulled from Dad's closet, we launched the first fisherman's sweaters made from a soft blend of recycled oyster shells, recycled water bottles, and natural lambswool or cotton.
Every garment diverts 5 oyster shells and 8 water bottles from landfills and we're pleased to report The SeaWell™ Collection is having a quantifiable impact on the communities we care about most.